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Understanding and working with responsive images

Every image, every background and every container in a website has a shape.Usually, this shape is a rectangle. But depending on the device that we are looking on, this rectangle will change its dimensions. From mobile phones, to televisions, to computer screens, every medium has an almost distinct shape in itself. This could be a … Continued

Website development – a business essential?

If I’d been writing this 20 years ago, the answer could well have been no, so what’s changed in the last 20 years to deliver the sizemic shift in a digital presence for your company and  does everyone need website development for their business? I could cut this post short by saying an unequivocal YES, but that’s not … Continued

How Often Should I Redesign my Website

Your first answer to this question may well be – why would I?! There are many responses to this but hopefully after covering the reasons why you should look at a website redesign, this will be answered.. It’s fair to say that if you have a website, like most things, it won’t last for ever … Continued

How to convert web leads into sales

If converting the web leads that come via your website into sales was easy, you’d have a 100 per cent lead to sale rate – wouldn’t you? – what’s your conversion rate? So if a prospect has taken the trouble to land on your website and enquire about your products and services through a contact … Continued

How to create your business social media strategy

From dentists using YouTube to build trust, photographers using Pinterest to showcase their latest assignment or rural police forces using Facebook to track vehicle theft from farms, social media as a tool for communication can’t be ignored. What’s more, social media will steadily take over from email in the workplace as enterprise social network tools such … Continued

Website Redesign or Website Refresh? What are your options?

Is your website looking a little dated? Is it lacking in up to date functionality, or not fully optimised for the wide range of modern viewing devices? Or is it simply not  generating you enough enquiries, leads or sales? If so, you’re probably thinking about contacting a designer or developer for a redesign. But is a … Continued

12 SEO Stats of Christmas

As we move towards the end of 2016 there are business owners who still think that SEO, or search engine optimisation in old money, is a load of old bunkum.This could be for a variety of reasons; but it’s partly because a few years back SEO developed a bit of a reputation for being a … Continued

Bounce rates – High or Low?

Like anything that is linked to search engine ranking there is no magic wand that is suddenly going to reduce your bounce rate to 10% or less. But consider the following two facts and decide which one you think is correct: –1. A high bounce rate could indicate that you are acquiring the wrong kind of … Continued

Why your website should not be a creative-led process

We’re going to let you in on a secret! It does not matter what your website looks like. Bold statement, we know! Okay, so we’re being a little facetious but only in order to make an important point – the aesthetics, or how beautiful your website is, is absolutely not the most important thing to … Continued

Website design, which format? – mobile-dedicated, responsive, adaptive?

6 years after Responsive website design was listed as #2 in Top Web Design Trends for 2012, what is our view today?  – We consider the 3 main options to handle mobile delivered content – mobile-dedicated, responsive or adaptive – what are the pro’s and con’s of each 5 years ‘down the road’? A quick explanation … Continued